Meta has decided to launch its own social media app in a direct challenge to Twitter. The WSJ writes: “Let the battle begin. Facebook parent Meta Platforms on Wednesday announced the launch of Threads, a stand-alone microblogging app that takes direct aim at Twitter as user unrest in that platform has grown since Elon Musk took the company over in October.”
The rise of social media as a news source and opinion shaper is eating away at the influence of traditional media platforms. Fewer people , mostly oldsters, still watch TV. Already, “almost half of Americans use social media as a news source, according to the Pew Research Center.” With the 2024 elections right around the corner, Musk’s acquisition of Twitter cannot go unanswered.
But the phenomenon is larger than just confirming the increasing importance of social media for news. Many separate pieces are moving toward […]
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