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Alternative video sharing platform Rumble has acquired the community generation platform Locals in a deal that its CEO Chris Pavlovski says will “build the rails to a new tech ecosystem that will free everyone from the restraints of editorial control.”
Rumble has grown significantly in 2021. In September, it hit a new traffic record and entered the top 150 most visited websites in the US. It’s also snagged big names and secured investment from several conservative venture capitalists this year.
Locals has seen consistent traffic growth throughout 2021 and recently partnered with Rumble so that its members could easily set up paid communities on Locals via an integrated button.
Both platforms will keep their own websites but share communities and data operations.
“Buying Locals furthers Rumble’s mission of giving creators unprecedented autonomy over their work while providing audiences with quality content,” Rumble said in a blog post . “Rumble is already one of the most respected independent and privately-owned companies in the online video-sharing platform industry. Acquiring Locals is part of Rumble’s broader effort to build a creator economy that fosters creative independence.”Pavlovski added that […]
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